Online gaming is big business, and one of the fastest-growing segments of the online game market is casual gaming ? simple games that can be played on websites, through social media sites like Facebook, or on mobile devices. ?The casual games appeal to a broad market because they don?t involve an enormous time commitment or uninterrupted attention,? said Keela Robison, VP of operations for GameHouse. ?You can play for five minutes at a time while you?re waiting for a bus or holding on the phone.? 
Source: http://www.fidosysop.org/14898/10/kicking-back-in-the-online-social-gaming-scene/
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